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RRR Runway Diamond Plaza

Runway was first created to cover and introduce a wide range of fashion to Vietnam in 2008 and developed into a brand over the time. In 2012, starting with RRR Runway, Crescent mall, it has became more reachable to consumers by, not limiting to only luxury but contemporary and diffusion lines that are loved by hip, trendy young people over the world.

The new RRR Runway, Diamond Plaza is full of mix and match choices from contemporary and diffusion lines such as Marc by Marc Jacobs, See by Chloe, McQ Alexander McQueen, Diane Von Furstenberg, Jil Sander Navy, Paul Smith Junior, Little Marc, Gaultier Junior, Tara Jarmon, Piazza Sempione, Raoul and many more with a touch of luxury brands like Givenchy, Marc Jacobs and Sergio Rossi shoes and accessories.

Unique Design

The concept of the new Runway store in Ho Chi Minh at Diamond Plaza is the third declension of the initial concept first used at Runway store, the Cocoon. In this new location we create a natural curved cave made with 7200 polycarbonate poles painted shiny white, with the lighting system coming from top of them, creating an amazing effects of reflections. In the middle of the shop, in a rigid white cube, in contrast with the sinuosity of the shapes of the ceiling, find place a fitting room, storage and cash desk. All the shop is rounded by glass slices, creating a wide open view through the space. The free-standing furniture are created in accordance to the request of flexibility, it’s a complete system made of free-standing vertical iron poles, to which can be fixed different kind of elements, like hanging bars, glass shelves, mirrors, tv display or small closet.


RRR Diamond Multi-brand Boutique: 2nd Floor Diamond Plaza, 34 Lê Duẩn St, District 1, HCMC
Tel: +84 8 3822 8006

Opening hours: Monday to Sunday 9.30am to 10pm.